Rebrand Series: Sharks 3rds

UMM, Ya I don't really have many words for this one.  Other than the fact that for some random reason I've been imagining a San Jose 3rd jersey with a tribal design.  I've never been to San Jose and I have no clue what it's like there but for some reason I've thought that a tribal jersey would be a good fit, I don't know.
Like I said, I don't really have any words and I know I'm gonna get a lot of haters for this jersey, but I've accepted that.

New San Jose Sharks 3rd Jersey:

Rebrand Series: San Jose Sharks

With a nickname like the Sharks, San Jose has HUGE potential to do something unconventional and pretty awesome with their logo and jerseys.  And from 1998-2007 the Sharks definitely had unconventional jerseys.  The image of Owen Nolan on the cover of EA Sports NHL 2001 in that Sharks jersey will forever be etched in my mind and it served as inspiration for this concept.

As a result of the Reebok edge era of the NHL the Sharks experienced a complete overhaul for the logo and jerseys.  The current Sharks logo looks amazing with the modernized, more intimidating shark, but I'd have to say the jerseys are lacklustre.  This was the main motivation behind the direction I went with the jersey design for my rebranded Sharks jerseys.

What I've done is taken the pre-edge-era Sharks jersey and given it a modern-day update.  The most notable focal point of the jersey is the black striping engulfing the sides and chest of the jersey, intended to look like a shark fin.  Different from it's pre-edge-era counterpart I've added an element to this section of the design, using a similar, white shark fin shape outlined in orange, the reason being it adds volume and depth to the jersey, instead of being bland.  I've also removed the grey section seen on the actual jersey because it just doesn't work for me, and updated the sleeve design to  compliment the colour scheme on the mid section of the jersey.

The logo is an attempt to follow in the footsteps of the Tampa Bay Lightning by simplifying the logo.  I've taken the shark fin used currently as a shoulder mark on the Sharks jerseys and "encircled" it with the jaws of a shark.  Although I love the Sharks actual logo I had a lot of fun designing something new for the Sharks and think it blends well with the  jersey design itself.

New Sharks Logo:

New San Jose Sharks Home Jersey:

New San Jose Sharks Away Jersey:

Shark Attack!!!

The San Jose Sharks have held so much potential with their logos and jersey designs since they entered the league.  When they updated their logo and jerseys they had even MORE potential!!

My design, is easily my favourite design to date, but it didn't look this good back in 2003 when I first drew it.  As you can see from my original drawing the concept is the same but the end result is much different.  I tried to add the multiple shark fins on the bottom and sleeves of the jersey and it looked like a 5 year old child made the jersey so I scrapped that idea.
And boy am I glad I did, as you can see I've come up with something much more awesome, well actually 3 designs of awesome because I am so indecisive.
The first is the original Fin logo in the middle, the second has the updated fin logo and the new orange the sharks introduced into their arsenal a few years back.  And finally, and I think my favourite of the three is the hybrid, which has taken elements from both jerseys and perfected the design, enjoy!

Original Fin Design:

Updated Fin with Orange Design:

Hybrid Design:

Original Concept From 2003: