Friday 21 September 2012

Rebrand Series: Avalanche 3rds

To keep it short and simple the avs have tried and failed to represent a jersey where the primary colour is blue.  Here is my attempt in correcting that path; as you can see I've brought back the "mountain" effect for the sleeves of the jersey but left it off the bottom, instead I gave it a more modern, rounded feel to balance the jersey out.  I've also combined the Avalanche's primary logo with their shoulder patch to create this "new" logo.

3rd Jersey Logo:


New Avalanche 3rds: